Beauty · Wellness · PR

Visibility
that matters.

We help beauty and wellness brands reach the right audiences, build trust and gain visibility where it matters most.

Explore our services

↗

Let’s work together

Editorial beauty portrait with colourful graphic accents

beauty.

30+

years of industry
experience

Beauty · Wellness · PR

Visibility
that matters.

We help beauty and wellness brands reach the right audiences, build trust and gain visibility where it matters most.

Explore our services

↗

Let’s work together

Editorial beauty portrait with colourful graphic accents

beauty.

30+

years of industry
experience

Beauty · Wellness · PR

Visibility
that matters.

We help beauty and wellness brands reach the right audiences, build trust and gain visibility where it matters most.

Explore our services

↗

Let’s work together

Editorial beauty portrait with colourful graphic accents

beauty.

30+

years of industry
experience

30+

Years of industry
experience

2010

Right Connection
founded

Helsinki

From Finland
to international brands

30+

Years of industry
experience

2010

Right Connection
founded

Helsinki

From Finland
to international brands

ABOUT RIGHT CONNECTION

Meaningful connections.
Compelling stories.

Meaningful connections.
Compelling stories.

Meaningful connections.
Compelling stories.

Great PR builds something more lasting than visibility: trust.

Founded in 2010, Right Connection is a PR and communications agency specialising in beauty and wellness. Our work is grounded in deep industry knowledge, lasting media relationships and carefully tailored communications.

We bring brands, media and influencers together in ways that support our clients’ goals. Every partnership combines the right timing, a compelling story and meaningful connections.

WHAT WE DO

Expertise in PR.
A personal approach.

We build brand awareness and connect you with the right channels, people and opportunities.

01 / MEDIA

Media relations

Proactive media outreach, lasting relationships and responsive communication.

02 / STRATEGY

PR consulting

Communication strategies tailored to your brand’s needs and ambitions.

03 / EVENTS

Press events

Memorable encounters, thoughtfully timed, placed and brought to life.

04 / LAUNCHES

Product launches

Visibility and attention for new launches in the right media environments.

05 / INFLUENCE

Influencer relations

The right voices and authentic partnerships to share your brand’s story.

06 / CONNECTIONS

Networks & partnerships

Beauty and wellness connections built over decades of industry experience.

WHAT WE DO

Expertise in PR.
A personal approach.

We build brand awareness and connect you with the right channels, people and opportunities.

01 / MEDIA

Media relations

Proactive media outreach, lasting relationships and responsive communication.

02 / STRATEGY

PR consulting

Communication strategies tailored to your brand’s needs and ambitions.

03 / EVENTS

Press events

Memorable encounters, thoughtfully timed, placed and brought to life.

04 / LAUNCHES

Product launches

Visibility and attention for new launches in the right media environments.

05 / INFLUENCE

Influencer relations

The right voices and authentic partnerships to share your brand’s story.

06 / CONNECTIONS

Networks & partnerships

Beauty and wellness connections built over decades of industry experience.

WHAT WE DO

Expertise in PR.
A personal approach.

We build brand awareness and connect you with the right channels, people and opportunities.

01 / MEDIA

Media relations

Proactive media outreach, lasting relationships and responsive communication.

02 / STRATEGY

PR consulting

Communication strategies tailored to your brand’s needs and ambitions.

03 / EVENTS

Press events

Memorable encounters, thoughtfully timed, placed and brought to life.

04 / LAUNCHES

Product launches

Visibility and attention for new launches in the right media environments.

05 / INFLUENCE

Influencer relations

The right voices and authentic partnerships to share your brand’s story.

06 / CONNECTIONS

Networks & partnerships

Beauty and wellness connections built over decades of industry experience.

BRANDS & PARTNERSHIPS

Established names.
Lasting connections.

Established names.
Lasting connections.

Established names.
Lasting connections.

A selection of leading beauty and wellness brands that have worked with Right Connection.

Oriflame

Oriflame

iS Clinical

iS Clinical

Hydrafacial

Hydrafacial

DERMATUDE

DERMATUDE

Purodoré

Purodoré

Kydra le salon

Kydra le salon

Green Heads

Green Heads

Less is More

Less is More

TEK Brushes & Combs

TEK Brushes & Combs

UND GRETEL

UND GRETEL

Sirpa Issakainen, founder of Right Connection

A WORD FROM OUR FOUNDER

PR is more than
a job to me.

Sirpa Issakainen · Right Connection

Over 30 years in beauty sales, training, marketing and communications have taught me that the best results come from genuine interest, trust and meaningful connections.

Every partnership begins with tangible value for our client: visibility that supports the brand’s growth.

Contact Sirpa

↗

Sirpa Issakainen, founder of Right Connection

A WORD FROM OUR FOUNDER

PR is more than
a job to me.

Sirpa Issakainen · Right Connection

Over 30 years in beauty sales, training, marketing and communications have taught me that the best results come from genuine interest, trust and meaningful connections.

Every partnership begins with tangible value for our client: visibility that supports the brand’s growth.

Contact Sirpa

↗

Sirpa Issakainen, founder of Right Connection

A WORD FROM OUR FOUNDER

PR is more than
a job to me.

Sirpa Issakainen · Right Connection

Over 30 years in beauty sales, training, marketing and communications have taught me that the best results come from genuine interest, trust and meaningful connections.

Every partnership begins with tangible value for our client: visibility that supports the brand’s growth.

Contact Sirpa

↗

FOR THE PRESS

Resources for the media.

Press materials are password-protected. Please email us to request access.

View press materials

FOR THE PRESS

Resources for the media.

Press materials are password-protected. Please email us to request access.

View press materials

FOR THE PRESS

Resources for the media.

Press materials are password-protected. Please email us to request access.

View press materials

SHALL WE BEGIN?

Let’s create
something remarkable.

Have a brand, a launch or a story that deserves to be seen? Tell us more.

SHALL WE BEGIN?

Let’s create
something remarkable.

Have a brand, a launch or a story that deserves to be seen? Tell us more.

SHALL WE BEGIN?

Let’s create
something remarkable.

Have a brand, a launch or a story that deserves to be seen? Tell us more.

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